AI search readiness. In 8 checks.
Generative Engine Optimisation starts with the signals AI search engines look for: structured data, content depth, author attribution, readability and citation quality. Enter a domain for an instant AI-readiness grade.
What AI engines look for
Structured data
JSON-LD gives AI engines a machine-readable map of your content: what it is, who wrote it, when it was published. Without it, AI has to guess — and guessing leads to hallucinated citations.
Entity identity
Organization and LocalBusiness schema tell AI who you are, where you are based, and how to attribute your content. Every page should reference a defined Organisation entity.
Content depth
AI engines extract answers from substantive content. Thin pages — under 300 words — rarely contain enough information for a complete AI-generated answer.
Readability
Well-structured sentences make your content easier for AI to parse and cite accurately. Long, complex sentences increase the risk of misquotation.
Author attribution
AI engines prioritise attributable content. Person schema, article:author meta tags and bylines tell the AI who stands behind the information.
Publication dates
Freshness signals matter. Without a publication date, AI engines cannot determine whether your content is current or years out of date.
External citations
Content that cites authoritative external sources signals research depth. AI engines treat well-cited content as more reliable than content that references only itself.
Breadcrumb / site structure
BreadcrumbList schema helps AI understand where a page sits in your site hierarchy, improving disambiguation when your content covers multiple topics.
Frequently asked questions
- What is GEO / AEO?
- Generative Engine Optimisation (GEO) and Answer Engine Optimisation (AEO) are the practice of optimising your content so AI-powered search engines — like Google AI Overviews, ChatGPT, Perplexity and Claude — can accurately find, understand and cite your pages. It is about making your content the best answer, not just the top link.
- What does the GEO / AEO scanner check?
- Structured data presence and validity (JSON-LD), AI-relevant schema types (Organization, BreadcrumbList, Article, FAQPage, HowTo), content depth and readability, author and publication date signals, and external citation quality. These are the signals AI engines use to determine whether your content is trustworthy enough to cite.
- Why does structured data matter for AI search?
- AI engines use structured data to understand what your page is about, who wrote it, when it was published, and how it relates to other pages on your site. Without it, AI has to guess. With it, your content becomes a structured source an AI can cite with confidence — including the correct entity name, author attribution and publication date.
- Does this tool guarantee my content will appear in AI Overviews?
- No tool can guarantee that. AI engines consider many factors beyond on-page signals — authority, topical relevance, citation frequency by other trusted sources and query context all play a role. What this scanner does is verify you have the foundational signals in place so your content is eligible for AI citation when it is the best answer.
- Is the scan result stored?
- We store the domain and scan timestamp. We do not store the full page content — the HTML is discarded after checks complete.
AI-ready schema. Built by engineers.
Implementing JSON-LD, Organisation schema, BreadcrumbList and article metadata correctly takes twenty minutes for a developer who knows what they are doing. If your scan found gaps, we can implement them across your site.